Lancia Ypsilon

• Today, on Lancia 117th anniversary, the Renaissance of the Lancia brand begins with the first teaser image of the Lancia Ypsilon.
• Lancia Ypsilon will be revealed next February in Milan with the LANCIA YPSILON EDIZIONE LIMITATA CASSINA, available in only 1906 numbered and certified units in a 100% electric version.
• Lancia and Cassina, two expressions of  “Made in Italy”, strengthen their collaboration today, after the introduction of Lancia Pu+Ra HPE Concept.
• The first image of the Lancia Ypsilon revealed today showcase the “tavolino”, a symbol of the home feeling on board of a Lancia bearing the Cassina signature.

“The day we have all been waiting for is finally here. Today marks the Renaissance of the Lancia brand with the first image of Lancia Ypsilon, the first of three cars in our Strategic Plan.
We celebrate this moment together with Cassina, an expression of the excellence in Italian design, by presenting LANCIA YPSILON EDIZIONE LIMITATA CASSINA, a 100% electric car, in 1906 numbered and certified units, to celebrate 117 years since the foundation of the brand. Thanks to the collaboration with Cassina, this car becomes the ultimate expression of the home feeling on board of a Lancia car, emphasizing attention to detail, materials, colours and spaces, featuring the first-ever onboard “tavolino” in a car to make you feel at home, wherever you are", stated Luca Napolitano, Lancia Brand CEO.

Luca Fuso, Cassina CEO, commented, “We have a very broad vision of design and we believe that it is important to explore new ways to best represent today's lifestyle. The collaboration with Lancia, a company with whom we share many values such as innovation, research and respect for Italian manufacturing tradition, has allowed us to extend our expertise to the automotive sector with the LANCIA YPSILON EDIZIONE LIMITATA CASSINA.”

Today, on Lancia 117th anniversary, the first image of Lancia Ypsilon has been revealed.
With a 100% BEV engine, available in 1906 numbered and certified units, LANCIA YPSILON EDIZIONE LIMITATA CASSINA represents the first solid step in the renaissance journey of the brand, with a clear and ambitious electrification strategy that is progressing rapidly, in line with the Stellantis 'Dare Forward' strategic plan and supported by Free2move Charge in a fully integrated 360° charging ecosystem.
The image of the “tavolino”  presented today embodies a unique detail and design element. It strongly recalls the ‘home feeling’ concept that has always been central to Lancia, and now made even more relevant, thanks to the collaboration with Cassina.
The reveal of the model is scheduled for February 2024, with the journey over the coming weeks unveiling a series of further details of Lancia Ypsilon in the lead up to the main event. More to come!

Lancia
With almost 117 years of history, Lancia represents timeless Italian Elegance, a brand that made people around the globe dream, thanks to its iconic vehicles: the elegant Flaminia and Aurelia B24 Spider, the high-performance Delta, Stratos and 037, the eclectic Fulvia, the Beta HPE and many others.
Lancia is now ready to start its Renaissance with a 10-year strategic plan that is moving ahead in leaps and bounds.
Innovation and timeless design have always been the founding principles for the brand. And now sustainability, customer centricity and social responsibility have also become essential, because Lancia is determined to look to the future with great commitment and ambition.

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Silvia Cassani, Lancia Communications
silvia.cassani@stellantis.com

Cassina
Cassina, founded in Meda in 1927, inaugurated industrial design in Italy in the 1950s according to a totally new logic that marked the transition from craftsmanship to serial production.
The company has always had a pioneering attitude thanks to its marked propensity for research and innovation, combining cutting-edge technological skills with traditional craftsmanship. Over the years, Cassina has involved leading architects, designers and creative people to imagine new forms and transform them into projects.
Today, 'The Cassina Perspective' expresses the company's vision and values through an eclectic collection in which products with the most innovative soul and icons of the Modern Movement together create welcoming atmospheres, dialoguing according to a unique design code based on excellence.

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Turin, November 27^th, 2023