Sawhorse Productions

Sawhorse Productions is nominated for BEST STUDIO for the second year in a row at the Roblox Innovation Awards! 🏆 We're honored to be recognized. The Roblox developer community is full of truly innovative and talented dev studios that challenge and inspire us daily. We're proud of our dynamic team that continues to push the envelope! 🧠 We're also nominated alongside Voldex. Big shout out to them! We collaborated on our Automobili Lamborghini S.p.A. Roblox experience. Fantastic partners. 🤝 May the best team win! And a huge thanks to our client partners, vendor/agency collaborators, and the fantastic Roblox team members who have believed, supported, and dared to innovate with us every step of the way. 💪🏼 ✅ PLEASE cast your vote: https://lnkd.in/gba7VgJB See you at RDC in September. ✌ #sawhorse #metaverse #metaversemarketing #Roblox #rdc #rdc24 #robloxinnovationawards #innoivation #gaming #ugcgaming #awards #MarketingAndAdvertising #ThoughtLeadership #BrandStrategy #MediaStrategy

We're thrilled to announce the launch of this innovative project! We're extending our Walmart Discovered Roblox experience into AR through Niantic, Inc.'s 8th Wall solution. We've addded new innovative depth to the discovery and shopping experience for the Roblox community. Here’s why this launch is groundbreaking... Key Innovations: 💫 Integrating Roblox Gift Card with Augmented Reality, bringing the FREE UGC of the month to life in AR for the first time. 💫 Extending Walmart Discovered to an external immersive AR experience. 💫 Creating the first-ever Quest with loyalty platform Flaunt, bridging AR and Roblox. AR is here to stay, revolutionizing industries, with retail being one of the biggest beneficiaries. Just wait till we all have AR capabilities in our sunglasses. (We're not far off...) Huge congratulations to Justin Breton and the entire Walmart team for their innovated thought and perseverance in creating this experience. We're super proud to go live and we hope to bring more magic to the retail sector. Special thanks to everyone involved! We're proud to see so many talented individuals come together to make this happen. 🤝 Walmart 🤝 Roblox 🤝 8th Wall 🤝 Sawhorse Productions (our production and post-production teams who made the commercial!) 🤝 GEEIQ 🤝 Flaunt 🤝 BROKEN EGG Step inside and experience it for yourself: https://lnkd.in/gb5pq9Rc #Retail #FutureOfRetail #AR #Roblox #Fashion #UGC #UGCGAMING #metaverse #metaversemarketing #Roblox #ar #augmentedreality #walmart #innovation

Excellent article on how major Hollywood film studios are leveraging UGC gaming platforms like Roblox to move the needle at the box office. This comes hot on the heels following our Kung Fu Panda 4 panel discussion at AWE last week. Our very own Nic Hill represented Sawhorse Productions alongside thought leaders Nicole Wilson Schlegel (NBCUniversal), Todd Lichten (Roblox), and Kaare Eriksen (Variety). 🎮 It's an exciting time for the entertainment industry, not only from a marketing perspective but also a transmedia POV. There are so many exciting creative opportunities to explore. This is just the beginning! 📰 Check out the article here: https://lnkd.in/gNAMTvh6 #Roblox #Sawhorse #AWE24 #metaverse #metaversemarketing #filmmarketing #boxoffice #kungfupanda #Innovation #LFG

Day two of AWE 24' was another hit. In addition to meeting some fantastic brands, vendors, and collaborators we co-hosted the AWE yacht party with our friends from MetaViu. What a beautiful night! Big thanks to everyone who joined us and helped make it happen. And special shout out to the thought leaders who rocked our Beyond Pixels Show and shared their POVs on immersive experiences and UGC gaming! Eric K. from VRChat Inc. Janice Chung from NAVER Z (ZEPETO) Morgan Tucker from Rec Room This was our first time attending AWE and we can say it did not disappoint. Looking forward to next year! 🎉 #sawhorse #roblox #metaverse #metaversemarketing #beyondpixels #metaviu #yachtparty #augmentedworldexpo #awe2024 #immersivetech #technews #spatialcomputing #AI #XR #vr #AR #immersiveexperience #gamingnews #gaming

Day one of AWE 24' was awesome. It's amazing seeing all the leaders in XR coming together. Big shout out to the brilliant minds who spoke on our Kung Fu Panda 4 Roblox panel: Nicole Wilson Schlegel, Todd Lichten, Kaare Eriksen, and Nic Hill. Check out some highlights! Looking forward to another day of networking. Stop by our booth and say hi. Excited for the yacht party tonight. 🛥 #sawhorse #roblox #metaverse #metaversemarketing #beyondpixels #metaviu #yachtparty #augmentedworldexpo #awe2024 #immersivetech #technews #spatialcomputing #AI #XR #vr #AR #immersiveexperience #gamingnews

AWE USA 2024 is going off tomorrow! Come check out the Sawhorse Productions booth #238 for our latest innovative XR projects. EXCITED! #AWE2024 #roblox #metaverse #metaversemarketing #beyondpixels #metaviu #yachtparty #augmentedworldexpo #immersivetech #technews #spatialcomputing #AI #XR #vr #AR #immersiveexperience #gamingnews #gaming

Fresh take for our Domino's campaign - Mix and Match from a new POV. Shout out to the Laeno Family for bringing the energy, director Tom Morris, the crew, and a big thank you to @dominos for an awesome partnership. #dominos #thelaenofamily #pizza #lavacake

We had a blast working with our friends at Fanatics on this teaser for the release of Topps limited edition 2023 MLB Bowman Draft picks!! #Fanatics #Topps #BowmanDraft

Our Hunger Games Roblox experience wins the gold Telly Award in the General Immersive & Mixed Reality category!  Congrats to the dynamic teams who made this project a reality. This is just the beginning!  🔹 Lionsgate  🔹 Roblox 🔹 Sawhorse Productions Special thanks to Gene Rogers, Erika N. Ewing, Annie Y. Tung, MBA, Leslee Crisman, and Jenefer Brown. And we could not have done it without Todd Lichten and his amazing team at Roblox. Big shout-out and appreciation to the Telly Awards team for recognizing our work among our peers in the marketing industry. It’s an honor to be acknowledged! #tellyawards #metaverse #metaversemarketing #marketingandadvertising #thoughtleadership #brandstrategy #mediastrategy #innovations #lionsgate #awards #Hungergames #roblox

DING DONG! Domino's is at the door! We recently released this new Domino's spot. Props to the team. I'm hungry... #dominos #pizza #thelaenofamily #marketing