Audi A8

MediaInfos

Technology

05/16/2022

How Audi’s light digitization is pointing the way toward the future

Safety and customer satisfaction come first at Audi. They are part and parcel of the success of the company with the four rings. In that context, light technology is steadily growing more important and creating a wider range of possibilities and perspectives, from added safety for the driver, to external communication and individualization. Systematic light digitization is making all of this possible. It is particularly visible in the new Audi A8: the forward-looking Digital Matrix LED headlights and digital OLED rear lights raise the customer experience to a whole new level: for the first time in any Audi model, light is completely digitized. The car can be individualized even further through its digital OLED rear lights. The Digital Matrix LED headlights also include three new functions: advanced traffic information, a lane light with direction indicator lights on highways, and an orientation light on country roads. These features not only demonstrate Audi’s “Vorsprung durch Technik,” they also add value.

Technology

02/03/2022

“Sleeping while Driving into the Weekend? Not yet…“

In late July 2021, a new German law went into effect that will allow fully automated vehicles* to drive regularly in public traffic within designated areas of operation in the future. But for which vehicles will that actually be feasible? How far along is the mobility of the future project in this country? The broad-ranging &Audi "SocAIty" study follows up on these questions. Uta Klawitter, Head of General Counsel Legal Services at Audi, is working with her team, which is focused on addressing the legal question of automation, and providing answers concerning the legal parameters of automated and autonomous driving.

Models

02/02/2022

Sharpened design and innovative technologies for the flagship: the enhanced Audi A8

(Full text version) With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights inspire with innovative functions and form the apex of the A8’s established technology portfolio. The flagship of the brand thereby creates a contemporary and user-oriented experience – whether for passengers or drivers.

Models

11/15/2021

Emotional premium mobility: interior of the Audi A8 offers a high-quality experience

The needs of potential A8 customers are changing. They desire emotional and comfortable mobility experiences that fit their individual lifestyles. Values such as time, space, and individual choices are becoming increasingly important. At the same time, a vehicle’s traditional strengths remain important – from the driving experience to high-quality materials. In the reworked Audi A8, the premium concept is defined first and foremost by an emotional and comfortable interior experience, coupled with new and established technologies.

Models

11/02/2021

Sharpened design and innovative technologies for the flagship: the enhanced Audi A8

(Full text version) With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights inspire with innovative functions and form the apex of the A8’s established technology portfolio. The flagship of the brand thereby creates a contemporary and user-oriented experience – whether for passengers or drivers.

Models

11/02/2021

Sharpened design and innovative technologies for the flagship: the enhanced Audi A8

(Full text version) With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights inspire with innovative functions and form the apex of the A8’s established technology portfolio. The flagship of the brand thereby creates a contemporary and user-oriented experience – whether for passengers or drivers.

Models

11/02/2021

Sharpened design and innovative technologies for the flagship: the enhanced Audi A8

With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the A8. For that reason, the company with the four rings is even more intensively working out the confident and progressive character of the active luxury sedan. The new high-end headlights and taillights inspire with innovative functions and form the apex of the A8’s established technology portfolio.

Models

11/02/2021

Interview with Oliver Hoffmann: “The Audi A8 defines what premium means for the brand”

All-wheel drive quattro and light construction: When it was introduced at the 1994 Geneva International Motor Show, the Audi A8 sent a clear message to the competition. In the following interview, Oliver Hoffmann, Member of the Board for Technical Development, discusses the importance it has acquired at Audi since then and how it meets the increasingly complex demands of a digitized world.

Models

10/21/2019

Electrifying full-size sedan: the Audi A6 55 TFSI e quattro

Audi is expanding its portfolio of electrified models consistently: Five powerful cars with plug-in hybrid drive are making their debut in the second half of 2019 alone. Presales of the A6 55 TFSI e quattro (combined fuel consumption in l/100 km*: 2.1–1.9 (112.0 – 123.8 US mpg); combined energy consumption in kWh/100 km*: 17.9 – 17.4; combined CO₂ emissions in g/km*: 47 – 43 (75.6 – 69.2 g/mi) are starting in Germany. With its system output of 270 kW (367 PS), it delivers a confident performance.

Technology

10/16/2019

Luxury meets efficiency: the Audi A8 L 60 TFSI e quattro

With the new A8 L 60 TFSI e quattro (combined fuel consumption in l/100 km*: 2.7 – 2.5 (87.1 – 94.1 US mpg); combined electric power consumption in kWh/100 km*: 21.2 – 20.9; combined CO₂ emissions in g/km*: 61 – 57* (98.2 – 91.7 g/mi)), Audi is offering its customers electric driving in the luxury class for the first time. The combination of plug-in hybrid drive and intelligent drive management allows distances of up to 46 kilometers (28.6 mi) (measured in accordance with WLTP) to be covered with electric drive alone, turning a large portion of daily journeys into an emissions-free and nearly silent driving experience. The system power of 330 kW (449 PS) and system torque of 700 Nm (516.3 lb-ft) ensure impressive vehicle dynamics.

Models

07/18/2019

Multifaceted personality: predictive active suspension in the A8 flagship model

Audi is now offering another high-tech innovation for the Audi A8 luxury sedan – predictive active suspension. Depending on the chosen settings, it gives the brand’s flagship model the supreme ride comfort of a chauffeur-driven limousine or the firm handling of a sports car. In Germany and other European markets, predictive active suspension can initially be ordered for the TFSI versions of the Audi A8.

Models

08/14/2013

Exclusively on Audi MediaTV: World premiere of the new A8

Audi is once again introducing a new automobile on the Internet: The online world premiere of the new Audi A8 will be broadcast exclusively on Audi Media TV (www.audimedia.tv) on Wednesday, August 21, 2013, at 9.00 a.m. CEST. Parallel to this, Audi Communications will provide comprehensive background information on Audi MediaServices.

BasicInfo

• 
  The new Audi S8: Exhilarating performance in the luxury class (2019)
  Audi will be presenting its most progressive compact model: The A1 citycarver (combined fuel consumption in l/100 km: 5.5–5.1 (42.8–46.1 US mpg)*; combined CO₂ emissions in g/km: 124–117 (199.6–188.3 g/mi)*) with its body raised by a good four centimeters (1.6 in) and its robust look is the powerful big brother of the A1 Sportback. With fresh colors, many customization options and top-of-the-line networking, the A1 citycarver presents itself as the Audi for young urban drivers. * Fuel/power consumption and CO₂ emission figures given in ranges depend on the tires/wheels used as well as the selected equipment ** The collective fuel consumption values of all models named and available on the German market can be found in the list provided at the end of this press information.
  Models

  11/14/2019

Press kit

• TechDay Digital Light
  “Lighting technology and lighting design have been success factors for our brand for decades, becoming a key area for Audi. This has allowed us to continue setting new benchmarks in the automotive industry,” explains Oliver Hoffmann, board member for Technical Development. “The digitization of lighting enables us to offer completely new functions that we can use to increase safety again significantly. For example, in combining the digital OLED taillights with proximity indication, we can communicate with the outside world depending on the situation. In addition, this taillight technology enables our customers to select their taillight signature via the MMI for the first time – something that is only available from Audi.”
  Technology

  05/16/2022