Including market segments such as live music, digital music as well as podcasts and radio, the audio industry sector has undergone major developments over the last couple of years. The market for music downloads has consistently decreased over the last years reaching a market share of only three percent in 2023, compared to the 67 percent market share of music streaming and 18 percent of physical music. The increasing importance of streaming and digital consumption of audio content is estimated to continue while the role of downloads is predicted to steadily decrease. Overall, the audio market's diversity is likely to deepen following the progressing changes in the way music and audio content is consumed.
Digital music revenue in selected countries worldwide in 2023 (in million U.S. dollars)
Further details: Visit original statistic Digital music revenue in selected countries worldwide in 2023 (in million U.S. dollars)
Digital music consumption is becoming increasingly important for the audio market as the revenue driver. The streaming market in the United States is still growing, generating its highest revenue in 2023 at over 15 billion U.S. dollars. The music streaming segment made up more than 67 percent of the market's total music revenues. At the same time, the physical sale of music has declined over the years.
Music streaming revenue worldwideMusic streaming revenue worldwide from 2005 to 2023 (in billion U.S. dollars)
Further details: Visit original statistic Music streaming revenue worldwide from 2005 to 2023 (in billion U.S. dollars)
Music consumption has significantly changed due to streaming services. In 2023, music streaming made up a share of 94 percent among music revenues. These figures are set to grow further. On the other hand, music downloads revenue shows a downhill trend, with the number of music album downloads dropping to 0.9 million in 2023.
Digital Music - Revenue worldwideLive music industry revenue worldwide from 2022 to 2030 (in billion U.S. dollars)
Further details: Visit original statistic Live music industry revenue worldwide from 2022 to 2030 (in billion U.S. dollars)
Live music is growing: with concerts and festivals in full swing after the pandemic-related cancellations of 2020. Not only that, but the newest development on the market is concert streaming on the silver screen, in movie theaters. The combination of box office and concert ticket sales brought in nearly 500 million U.S. dollars in early 2024.
The most successful music tours in North America in 2022Share of music streaming subscribers worldwide in the 3rd quarter of 2023, by company
Further details: Visit original statistic Share of music streaming subscribers worldwide in the 3rd quarter of 2023, by company
With more of the audio entertainment moving online, industry leaders have developed through content distribution. In 2023, Spotify was the most popular music streaming platform among global consumers with more than 226 million people actively using the service. Spotify demonstrated market dominance in 2022, by reaching 295 million active subscribers that year. Today, despite the numbers being slightly lower, the Swedish streaming giant continues to outrank Apple Music, Tencent, and YouTube.
Spotify MAUs worldwide
The audio category presents wide-ranging data on global audio entertainment. It covers all aspects of the music industry, including key financial figures on leading record labels, the concert business, music awards, and global music industry revenue.
Within this sector, Statista offers sales figures for physical music and highlights trends in the digital music market via data on streaming revenues, music downloads, and the most popular streaming services worldwide. Insights into listening behavior and global audience preferences are further complemented with statistics on radio stations and use, podcast consumption, and overall listening times.
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