Mark Gurman

Apple is developing a new version of the low-cost Apple Watch SE with a plastic casing, Bloomberg's Mark Gurman today claimed. Writing in this weekend's "Power On" newsletter, Gurman mentioned Apple's work on an ‌Apple Watch SE‌ that features a rigid plastic casing in lieu of anodized aluminum. He postulated that this may be one technique Apple may be planning to use to bring the cost of the ‌...

Apple's revamped version of Siri is unlikely to be available with the initial rollout of Apple Intelligence later this year, according to Bloomberg's Mark Gurman. In his latest "Power On" newsletter, Gurman wrote that the full new version of ‌Siri‌ should arrive with iOS 18.4 in the spring of 2025, preceded by a beta testing period that is due to start in January. The more capable version of ‌...

The Apple Watch Series 10 will feature a larger display and a new chip, but new health monitoring features for the device are now in question, Bloomberg's Mark Gurman reports. In the latest edition of his "Power On" newsletter, Gurman said that the design of the Apple Watch Series 10 is "unlikely to look much different" to its predecessor, but it will be thinner. Meanwhile, the Apple Watch...

Apple eventually plans to turn some of its artificial intelligence features into paid services, similar to iCloud+ subscriptions, according to Bloomberg reporter Mark Gurman. Writing in his latest Power On newsletter, Gurman said that while Apple Intelligence will be free to start, Apple's long-term plan is to launch something like "Apple Intelligence+," with extra features that users pay...

Apple has already begun work on the iOS 19, macOS 16, watchOS 12, and visionOS 3 software updates for next year, according to Bloomberg's Mark Gurman. Writing in his most recent "Power On" newsletter, Gurman said that Apple has formally begun development of its major operating systems for 2025 with the codenames "Luck" for iOS 19, "Cheer" for macOS 16, "Nepali" for watchOS 12, and...

Apple has no plans to bring Apple Intelligence to the HomePod, but it should arrive on the Vision Pro headset in the future, Bloomberg's Mark Gurman reports. In the latest edition of his "Power On" newsletter, Gurman said that Apple is preparing to bring Apple Intelligence to its Vision Pro headset, but not this year. The device has sufficient memory to run on-device Apple Intelligence...

Apple intends to slim down the MacBook Pro, Apple Watch, and iPhone, with the new ultra-thin M4 iPad Pro a sign of the company's new design trajectory, according to Bloomberg's Mark Gurman. When the M4 iPad Pro was unveiled last month, Apple touted it as the company's thinnest product ever, and even compared it to the 2012 iPod nano to emphasize its slim dimensions. Writing in the latest ...

Rumors continue to surface about changes planned for Control Center on iOS 18, which Apple is set to unveil during its WWDC keynote on Monday. The latest word comes from Bloomberg's Mark Gurman, who today confirmed our report from earlier this week that said users will be able to rearrange controls directly within Control Center. Gurman also revealed a new detail: the more customizable...

Apple will announce its new AI feature set for Apple devices at WWDC on June 10, and Bloomberg's Mark Gurman reports that it will be officially called "Apple Intelligence." The AI capabilities will be coming to iOS 18, iPadOS 18, and macOS 15. The features will be opt-in, meaning Apple won't make users adopt them if they don't want to. The processing requirements of AI will mean that...

In a social media post last week, Bloomberg's Mark Gurman said iOS 18 will include "updates" to Control Center, and he has now outlined a few specific changes. In the latest edition of his Power On newsletter on Sunday, Gurman said Control Center will feature an upgraded music widget and improved controls for HomeKit smart home accessories. However, he did not provide any further details...

Bloomberg's Mark Gurman does not expect Apple to announce any new hardware during its WWDC 2024 keynote on June 10. "There's no hardware slated to be announced at WWDC, unless Apple unexpectedly previews a new device launching later (to be clear: I don't expect that)," said Gurman, in his Power On newsletter today. Notably, Gurman now says a new Apple TV model "isn't imminent," despite...

The upcoming iOS 18 update for the iPhone will include unspecified "updates" to Control Center, according to Bloomberg's Mark Gurman. If that sounds familiar, it is because Control Center was rumored to be revamped on both iOS 15 and iOS 17, but neither update ended up introducing any significant changes to the feature, which provides quick access to system functions like Wi-Fi, display...

Apple is planning a major AI overhaul for Siri in iOS 18, and Bloomberg's Mark Gurman says that the update will let ‌Siri‌ control all individual features in apps for the first time, expanding the range of functions the personal assistant can perform. ‌Siri‌ will be able to do things like open specific documents, move a note from one folder to another, delete an email, summarize an article,...

iOS 18 and macOS 15 will offer an array of new AI features such as auto-generated emojis, suggested replies to emails and messages, and more, Bloomberg's Mark Gurman reports. Subscribe to the MacRumors YouTube channel for more videos. A significant portion of Apple's Worldwide Developers Conference (WWDC) is expected to focus on AI features. Writing his latest "Power On" newsletter, Gurman...

Apple's iOS 18 update will introduce new features for further customizing the iPhone's home screen, according to Bloomberg's Mark Gurman. Subscribe to the MacRumors YouTube channel for more videos. In the latest edition of his "Power On" newsletter, Gurman claimed that Apple will allow users to change the color of app icons in ‌iOS 18‌. For example, "you can make all your social icons blue or ...

Apple is poised to unveil an auto-summarization feature for notifications as part of a series of new artificial intelligence features in iOS 18, according to Bloomberg's Mark Gurman. In today's edition of his "Power On" newsletter, Gurman provided more detail about what to expect from Apple's first major move into generative AI at its upcoming Worldwide Developers Conference:As part of the...

Apple's next-generation AirTag item tracker is on track to launch in mid-2025, Bloomberg's Mark Gurman reports. In his latest "Power On" newsletter, Gurman discussed Apple's work on the next-generation version of the ‌AirTag‌, codenamed "B589." Apple is currently completing manufacturing tests with partners in Asia and the new item tracker is still timetabled to launch around the middle of...

Apple will not refresh the Mac Studio and Mac Pro with next-generation high-end chips until the middle of 2025, according to Bloomberg's Mark Gurman. In the latest edition of his "Power On" newsletter, Gurman said that Apple's current schedule does not include the launch of new ‌Mac Studio‌ and ‌Mac Pro‌ models until the middle of next year. Apple last updated the ‌Mac Studio‌ and ‌Mac Pro‌...

Apple will soon begin selling the Vision Pro in additional markets outside the U.S., according to Bloomberg, and Mark Gurman today reports that the United Kingdom and Canada are included in the list of countries where the headset is next set to launch. Gurman's update corroborates the exact same list of countries for the next Vision Pro launches that MacRumors revealed back in March. They...

Apple for a limited time will increase the trade-in value for older iPhones when customers buy any iPhone 15 model in the U.S. and Canada. Bloomberg's Mark Gurman reports that Apple will soon boost the credit paid for older iPhones when customers buy an iPhone 15, iPhone 15 Plus, iPhone 15 Pro, or iPhone 15 Pro Max. The offer does not apply to other devices in Apple's smartphone lineup,...