Lab Notes | May 2024
As we ramp up for the busy season, the studio team spent the month perfecting 360° spins and streamlining footwear production & editing. We shot 964 products with a total of 2680 assets, 94 videos and 97 spins.
How-to Guide: 5 ways to improve & accelerate your brand's GTM strategy
Lights, camera, action! We put together a how-to guide with tips for improving GTM, inspired by ShowLabs' favorite films. From accelerating time-to-market to adding some creativity and out-pacing the competition, check out the tips from our ecomm experts.
The time is now for mobile-first ecomm
QeRetail breaks down why a mobile-first experience is not only preferred, but necessary for retail consumers. Learn more about why navigation, image optimization and content readability is key when planning ecomm design & PDP.
Balancing Wholesale & DTC Channel
Brands are constantly evaluating and re-evaluating how to balance GTM timelines, product availability and sales channel efforts between wholesale and direct-to-consumer. ENDVR and Matt Powell host a fireside chat to talk through budget allocation, customer behaviors, and data integration to increase brick & mortar and online ROI.
Integrating PIM x DAM for Ultimate Efficiency
Most brands work across systems and it unfortunately creates data siloes. Emil Novakov digs into some of the efficiencies and benefits from integrating product information and asset management. Aligning product data and their associated assets saves time & resources for marketing, merchandise, ecommerce, product teams and more!