From the course: SEO: Competitive Analysis

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Performing top content analysis

Performing top content analysis

From the course: SEO: Competitive Analysis

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Performing top content analysis

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- [Instructor] Let's take a look at how we can perform top content analysis. Top content analysis is discovering your competitor's top content to gain content ideas for your own website. Now, I'm talking about ideas here. I'm not talking about stealing word for word their content, or, you know even just paraphrasing it all and spitting it back out. I'm talking about getting the idea and then doing your own work to create something new. Okay, but we can definitely get some good ideas by looking at what's been successful for our competitors. So we're going to do that and we're going to do that again using the Moz tool this time we're going to use the link explorer tool from moz.com so let's head on over there. Okay, so here I am on moz.com. I'm just going to click on the free SEO tools dropdown then I'm going to click on more SEO tools and then we'll scroll down and click to access links explorer. Now to get started, we…

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