Steel City Media

Here's some wisdom to kick off your weekend: DOOH (digital out-of-home) advertising has been steadily rising as a staple part of healthy omni-channel marketing. It's become more closely connected with TV marketing than with general outdoor advertising, and that's making a big impact in how advertisers consider it's value in their marketing campaigns. Great take-aways from a recent write-up about DOOH positioning by Joe Mandese for MediaPost include: 41% of advertisers see DOOH as an extension of their TV/video planning. A majority 58% of advertisers consider DOOH to be important part of omni-channel video campaigns. And the percent of advertisers who now view DOOH as an integral component of cross-channel strategies jumped from 66% in 2021 to 76%. Read more here: https://lnkd.in/eAn9h-nZ #FridayInsights #WeekendWisdom #MediaLandscape #DOOH #OmniChannel #MarketingandAdvertisingTrends #steelcitymedia

Wishing you all a fantastic 4th of July, from all of us at Steel City Media❤️🤍💙 Have a fun & festive day for the USA! #Happy4th! #IndependanceDay #summerfun #fireworks #cookouts #music #steelcitymedia

It's the first official weekend of summer, so it's time to treat yourself🍧... to great music, entertainment, local happenings, & more! Tune in or check our station sites, where we've got you covered all summer long! bobfm969.com q929fm.com https://lnkd.in/e5WKy9W7 mix93.com q104kc.com kfkf.com kc1021.com #TGIF #TGIsummer!#happyweekend #pittsburghradio #kansascityradio #liveandlocal #steelcitymedia

Today we celebrate emancipation in America, marking the day in 1865 when news of the end of the Civil War and of President Lincoln's Emancipation Proclamation finally reached Galveston, Texas. Happy Juneteenth! #Juneteenth #FreedomDay #June19 #HappyJuneteenth2024

Here's to all the dads & fatherly figures in our lives — Happy Father's Day! #HappyFathersDay #CheerstoDads #steelcitymedia

  Congrats to our awesome Kansas City team for the accolades they've received at this year's Missouri Broadcasters Association annual conference and the state’s annual awards.    This past year, the association received over 1,000 entries and awarded approximately 140 first place and about 130 second place awards.  Please join us in celebrating our winners! Social Media Star - KMXV's Mallory Kay Best Air Talent, Morning Show - KFKF’s Dale Carter Best Air Talent, Excluding Morning Show - KMXV’s Dave O Best Commercial Announcement Series - Kurt’s Sarpino’s Pizza Draft series Station of the Year - KCKC And congrats also to our runners up: Best Station Sponsored Community Event - KCKC’s Request-a-Thon Best Air Talent, Excluding Morning Show - KCKC’s Natalie Rush Station of the Year - KMXV We're extremely proud of all involved. Congratulations all around! #MissouriBroadcasting #KCRadio #KansasCity #LiveandLocal #KCKC #KFKF #KMXV #steelcitymedia

Steel City Media had an awesome time this week at the Washington Wild Things game! ⚾ This was a great experience for our Pittsburgh team. Major thanks to the Washington Wild Things for a fun day, and thank you Michael Frischling, Gregg Frischling, & todd frischling for taking us out to the ball game! #WashingtonPA #PittsburghRadio #Q929FM #969BOBFM #SCMRadio #SCMDigital #steelcitymedia #greatplacetowork!

#FridayInsights: According to Nielsen and Edison Research's quarterly reporting, radio still dominates the field of ad-supported audio, with adults spending 67% of ad-supported listening time with radio; when it comes to listening in the car, that number jumps to over 80%! Read their findings here: https://lnkd.in/eJrdMb28 #marketingresearch #TheRecord #ShareofEar #radioworks! #969BOBfm #Q929fm #Mix93fm #KFKF #Q104fm #KC102fm #steelcitymedia

We are looking for summer interns in Pittsburgh! Interns would be a part of Steel City Media's Promotions Department for 96.9 BOB FM and Q92.9 FM, working both in the office, at station events, client remote broadcasts, concerts, and more! It's an exciting way to gain firsthand experience working in the radio broadcasting industry. For full details: ➡ Q92.9FM: https://lnkd.in/gnSxfuuy ➡ 96.9 BOB FM: https://lnkd.in/gmX3fCYP #Internships #SummerOpportunities #PittsburghConcerts #PittsburghEvents #PittsburghRadio #969BOBFM #Q929FM #steelcitymedia

#FridayInsights: According to Nielsen and Edison Research's quarterly reporting, radio still dominates the field of ad-supported audio, with adults spending 67% of ad-supported listening time with radio; when it comes to listening in the car, that number jumps to over 80%! Read their findings here: https://lnkd.in/eJrdMb28 #marketingresearch #TheRecord #ShareofEar #radioworks! #969BOBfm #Q929fm #Mix93fm #KFKF #Q104fm #KC102fm #steelcitymedia