Forum Brands

Big news…. EVER Skincare is now a part of the Forum family of brands! A beloved leader in clean skincare, EVER is powered by their patented LSR10 to create luxurious, clinically proven serums & treatments, moisturizers, cleansers, and more that addresses the hormonal changes of the 30s, perimenopause, and beyond. We can’t wait to kick off the next stage of EVER’s journey alongside its dedicated community of Ambassadors and customers! Read more from Beauty Independent.

Want to know why I love my role as a CSM at Recharge? I have been working with LOLA - mylola.com for almost a year as their CSM. They have been an amazing merchant on Recharge for multiple years. When we introduced our cancellation prevention and retention strategies a couple of quarters a go, they were one of the first to adopt. But wait, it gets better. Working closely with Kelly Murphy and her extremely talented team we have watched their save rates soar to new heights. How did we make the magic happen? By embracing the power of TESTING! In our world, data reigns supreme, and thanks to Recharge's enhanced analytics, we've been on a roller coaster of testing, tweaking, learning, and looping right back around. Now, hold on I am not done —Lola's save rate has skyrocketed to a jaw-dropping 23%! I'm not just excited; I'm screaming! To think, during our case study, they were at 17%. That's what I call growth baby! Our secret? We don't have one. Close partnership, smart recommendations, amazing product, and constant collaboration. Take a moment to read through if you want to know more. https://lnkd.in/e3pGGgAj

Excited to announce that LOLA is now part of the Forum Family! LOLA has long been a trailblazer in better-for-you period care, and we can't wait to leverage the success of their DTC platform to build on their incredible legacy together. Thank you to some of our favorite media partners at Modern Retail and The Business of Fashion for covering the announcement.

Excited to announce that LOLA is now part of the Forum Family! LOLA has long been a trailblazer in better-for-you period care, and we can't wait to leverage the success of their DTC platform to build on their incredible legacy together. Thank you to some of our favorite media partners at Modern Retail and The Business of Fashion for covering the announcement.

The holiday season is here! ☃Still thinking about what to give to your loved ones?! 🎁 Check out our first Holiday Gift Guide, featuring incredible products from across our family of brands.

“You need to create a working environment that feels inclusive and rewarding to your team, where people want to build a career.” Our SVP of People Sarah Pottieger, sPHR spoke with Michael McNerney and Martech Record about the her path from journalism to human resources, the evolution of HR into employee experience, and the onboarding, mentorship, and training programs that set up our teams for success. Check it out:

“For us and the talent that we have internally, complexity has meant opportunity.” Our CEO Brenton Howland spoke with Vidhi Choudhary at Modern Retail about our long-term approach to diversification - accelerating growth on channels like Chewy and Babylist, our consistent, focused strategy on building brands that take care of families and how it's led us to top Amazon GMV, and our continued acquisitions of great brands with meaningful presence beyond Amazon.

Ruben Amar joins Fortunet - E-Commerce Investment Banking on September 13th for a panel discussion on how to successfully diversify Amazon brands to Shopify. Sign up here: https://lnkd.in/etvTnivu

We recently hosted our first Innovation Lab, where our teams came together to collaborate, spark creativity, and pitch new product ideas to our panel of judges!