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Day Trading Attention
- How to Actually Build Brand and Sales in the New Social Media World
- Narrated by: Gary Vaynerchuk
- Length: 8 hrs and 24 mins
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Summary
“One thing I've learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them.”—Michael Rubin, CEO of Fanatics
In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.
In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.
In his latest book, Vaynerchuk argues that today’s fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the “TikTokification of Social Media.” Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow.
Small businesses, large corporations, and creators can take advantage of this trend to develop brand and grow sales by producing relevant, strategic content, even if they don’t have an audience. But how does one make relevant content? What should advertisements look like, in this new world?
In this book, Vaynerchuk provides detailed answers to these questions and more, revealing the tactics to master modern advertising with strategies you can apply to the moment you’re currently living in.
Supplemental enhancement PDF accompanies the audiobook.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
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What listeners say about Day Trading Attention
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- Elena
- 10-06-24
Marketing 101
Detailed breakdown of how to achieve success in this modern world. Incredible insights, thank you 😍
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- Karolis
- 27-05-24
Very practical book
The book provides a deep dive into the current landscape of marketing and best practices. A lot of practical information.
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- Anonymous User
- 08-06-24
Practical, simple and inspiring
Love it. just so many words of wisdom. Really actionable solid advice around selling and brand on social media. So much extra content too when Gary goes off script.
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- Anonymous User
- 24-06-24
Was a very good book and helped me learn more about buisness
I didn’t really think anything was bad about it. It was really good. Might re lissen to it sometine
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- Anonymous User
- 17-06-24
great
Gary Vee at his finest! A lot of new tactics available in 2024! I highly recommend!
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- mrjjwilson
- 22-05-24
practical book with worksheets
I love authors who add a PDF to ensure readers can recap the key points and Gary Vee has done that really well here. he has also provided worksheets to help you put the theories into practice. the main takeaway I have is the impact of TikTok and interest based recommendations on every platform, this was a much needed guide, since I've been avoiding using TikTok thus far.
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- Amazon Customer
- 12-06-24
Really enjoyed it
Good review
Lot of content I’ve seen and heard from Gary on YouTube
Found the pitch to constantly by a hard copy a little bit too much
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- C W
- 29-05-24
Changed my perception of social media…finally!
Great book, thanks Gary V. Already planning my marketing meetings when I return from holidays.
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- Anonymous User
- 08-06-24
Up to date instructions and off script parts
Gary vee knows what he is talking about. One of the best information sources for social media and marketing
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- Anonymous User
- 23-06-24
All the extra value from: “and I’m just going to go off script here..”
Loved it. So many extra asides by Gary that I’ll take into my work with Scotty’s Little Soldiers. All power to you.
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