One-time purchase
To see product details, add this item to your cart.
Ships from: Amazon.ca Sold by: Amazon.ca
Subscribe & Save: Unlock 15% savings
Save 15% when you receive 5 or more products in one auto-delivery to one address. Currently, you'll save 5% on your Dec 4 delivery. Choose how often it's delivered
From once every 2 weeks to once every 6 months Skip or cancel any time
We'll send you a reminder before each delivery.
5%
15%
$8.49$8.49 ($0.90$0.90 /100 ml)
First delivery on Jul 11 Deliver now
Ships from: Amazon.ca Sold by: Amazon.ca
Unlock 15% savings
Save 15% when you receive 5 or more products in one auto-delivery to one address. Currently, you'll save 5% on your Dec 4 delivery.Choose how often it's delivered
From once every 2 weeks to once every 6 monthsSkip or cancel any time
We'll send you a reminder before each delivery.-
-
-
-
-
-
-
VIDEO
-
![](https://cdn.statically.io/img/images-na.ssl-images-amazon.com/images/G/01/x-locale/common/grey-pixel.gif)
Image Unavailable
Colour:
-
-
-
- To view this video, download Flash Player
Wella Color Charm Hair Developer
Professional Beauty
Professional-strength products recommended by dermatologists, stylists, estheticians, and beauty experts.
What is Amazon Professional Beauty? Amazon has curated a selection of high-quality products that can be found in professional settings such as salons, spas, and dermatology offices. To buy Professional items, just look for the Professional Beauty badge.
Professional Beauty
Disclaimer: Content on this site is for reference purposes only and is not a substitute for advice from a licensed health-care professional. You should not rely solely on this content, and Amazon assumes no liability for inaccuracies. Always read labels and instructions before using a product.
Purchase options and add-ons
Colour | Wella Color Charm Creme Developer 20 Volume, 32 Ounce |
Package information | Bottle |
Product benefits | Hair Coloring |
Brand | Color Charm |
Item form | Cream |
Hair type | Normal |
Number of Items | 1 |
Unit count | 946 milliliter |
Material feature | Natural |
Manufacturer | Wella Professional |
Description
Benefits
Suggested Use
Buy it with
![Wella Color Charm Hair Developer](https://cdn.statically.io/img/images-na.ssl-images-amazon.com/images/I/51GvuI-bxXS._AC_UL116_SR116,116_.jpg)
Customers who bought this item also bought
From the manufacturer
![](https://m.media-amazon.com/images/S/aplus-media/sota/a0989fcb-b66e-4cfd-9467-2ddd55a359bc.__CR0,0,970,600_PT0_SX970_V1___.png)
|
|
|
---|---|---|
FREE OF PARABENS, AMMONIA AND PEROXIDEPAINTS contain no ammonia, peroxide or parabens. They are ready to go from tube to hair, with no developer needed. |
INTERMIXABLE COLORSExpress yourself with a palette of the world’s most wondrous colors, mixable to create any shade. Pick the colors you want, mix together or mix with the pastelizer to find a lighter shade if you desire. |
LASTS UP TO 20 WASHESPAINTS provides vibrant colors as creative as you are, for long-lasting, fade resistant results. Once your masterpiece is created, the color will fade beautifully on tone, lasting up to 20 washes. |
![](https://m.media-amazon.com/images/S/aplus-media/sota/15ccd85c-b87b-44ff-bb21-897658b4b9cc.__CR0,0,970,600_PT0_SX970_V1___.png)
![](https://m.media-amazon.com/images/S/aplus-media/sota/38bf02fd-5859-4830-b47a-4c1bb829af29.__CR0,0,300,300_PT0_SX300_V1___.png)
Step 1
The lighter your hair, the more visible your results will be. Get the perfect balayage by mixing:
-1 part colorcharm PAINTING Lightener [1]
-2 parts colorcharm PAINTING Developer [2] in a non-metallic bowl.
1. Section off a diamond area on top of the head for better accuracy. Apply as heavy or light as needed for the desired finished effect.
2. Rinse, shampoo and condition hair.
![](https://m.media-amazon.com/images/S/aplus-media/sota/c814fa54-d9a5-4cb6-9cd8-48e65902cb46.__CR0,0,300,300_PT0_SX300_V1___.png)
Step 2
1. Section off the area above the nape back of the head closest to the neck area on both sides of the head in addition to the diamond area on the top of the head from STEP 1 for more accuracy when applying colorcharmPAINTS.
![](https://m.media-amazon.com/images/S/aplus-media/sota/091be784-6d5d-405a-9603-6f952ca42330.__CR0,0,300,300_PT0_SX300_V1___.png)
Step 3
1. Starting at the nape, separate out 1/4" wide sections of hair and start applying Blue.
2. Continue working across the back, alternating between Blue, Purple, Teal, and Light Blue.
![](https://m.media-amazon.com/images/S/aplus-media/sota/194b6e47-16eb-4050-9557-854080f8f6c5.__CR0,0,300,300_PT0_SX300_V1___.png)
Step 4
1. Continue on both sides until you reach the diamond section on top.
2. Apply Blue to the entire top diamond section.
3. Place the hair as it falls naturally.
4. Proccess for 20 minutes.
5. Rinse only, do not shampoo and style as desired.
![](https://m.media-amazon.com/images/S/aplus-media/sota/38bf02fd-5859-4830-b47a-4c1bb829af29.__CR0,0,300,300_PT0_SX300_V1___.png)
![](https://m.media-amazon.com/images/S/aplus-media/sota/c814fa54-d9a5-4cb6-9cd8-48e65902cb46.__CR0,0,300,300_PT0_SX300_V1___.png)
![](https://m.media-amazon.com/images/S/aplus-media/sota/091be784-6d5d-405a-9603-6f952ca42330.__CR0,0,300,300_PT0_SX300_V1___.png)
![](https://m.media-amazon.com/images/S/aplus-media/sota/194b6e47-16eb-4050-9557-854080f8f6c5.__CR0,0,300,300_PT0_SX300_V1___.png)
![]() |
![]() |
![]() |
![]() |
|
---|---|---|---|---|
See the product | See the product | See the product | See the product | |
Customer Reviews |
4.0 out of 5 stars
2,327
|
— |
4.5 out of 5 stars
5,020
|
4.5 out of 5 stars
14,438
|
Wella colorcharm PAINTS Hair Color | Wella colorcharm PAINTS PastelizerWella colorcharm PAINTS Pastelizer | Wella colorcharm PAINTING Balayage Lightener [1] | Wella colorcharm PAINTING Balayage Developer [2] | |
Main Benefit | Mixable to create any shade, no developer needed | Mixable to soften or pastelize results | Balayage with perfect precision, no foils needed | Must be used with PAINTING Balayage Lightener for optimum results |
Format | Semi-Permanent Hair Color | Clear Pastelizer | Lightener | Developer |
Result | Fades beautifully on tone, lasts up to 20 washes | Softens color | Natural, sun-kissed highlights | Balayage with perfect precision |
Formula | Ammonia, peroxide and parabens free | Ammonia, peroxide and parabens free | Ammonia free, clay based | Use exclusively with colorcharm PAINTING Balayage Lightener [1] |
Product details
- Product Dimensions : 8.38 x 8.38 x 24.64 cm; 997.9 g
- Date First Available : July 17 2017
- Manufacturer : Wella Professional
- Place of Business : CALABASAS, CA, 91302 US
- ASIN : B073VYJTD5
- Item model number : 81585366
- Country of origin : Mexico
- Best Sellers Rank: #416 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care)
- #1 in Hair Colour Developers
- Customer Reviews:
Looking for specific info?
Customer reviews
Reviews with images
![Great to work with for roots touchup](https://cdn.statically.io/img/images-na.ssl-images-amazon.com/images/G/01/x-locale/common/transparent-pixel._V192234675_.gif)
-
Top reviews
Top reviews from Canada
There was a problem filtering reviews right now. Please try again later.
Top reviews from other countries
![](https://images-na.ssl-images-amazon.com/images/S/amazon-avatars-global/de9668ff-bf0e-447f-a89e-35ab674c6d63._CR23,0,453,453_SX48_.jpg)
![](https://images-na.ssl-images-amazon.com/images/S/amazon-avatars-global/default._CR0,0,1024,1024_SX48_.png)
![](https://images-na.ssl-images-amazon.com/images/S/amazon-avatars-global/default._CR0,0,1024,1024_SX48_.png)