vision pro

The Apple Vision Pro is now available in eight new countries.

Apple to release Vision Pro in international markets

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Apple’s electric car loss could be home robotics’ gain

For every tech success story, there are countless projects that slam headlong into the brick wall of reality. Apple’s electric vehicle ambitions are one of the most recent — and, frankly, best — examples of a project failing in spite of seeming to have everything going for it. The jury…

3:22 pm PDT • April 3, 2024
Apple’s electric car loss could be home robotics’ gain

Much like the headset for which they were designed, Apple’s Personas are very much a work in progress. The original version of the beta avatars were — is “nightmarish” too…

Apple Vision Pro’s Persona feature gets collaborative

Apple SVP Greg “Joz” Joswiak just confirmed via the social media platform formerly known as Twitter that the company’s annual World Wide Developer Conference is set for June 10-14. In…

Apple WWDC 2024, set for June 10-14, promises to be ‘A(bsolutely) I(ncredible)’

Today on Equity, Alex talks stocks around the world, crypto prices, and the weekend’s biggest news: The the exit of Stability AI’s CEO, the EU’s…

Spotify throws its hat in the edtech ring

With the Vision Pro finally available, many consumers are curious about Apple’s AR/VR headset and the apps that come with it. While some are from companies you recognize — Disney+,…

Apple’s Vision Pro is here: These are some of the most exciting indie apps and games

Hey. Sorry to call you out of the blue. No, no, nothing serious. I’m fine. I wanted to apologize for freaking you out last time. I wasn’t myself. But I’ve…

Hey, it’s me, Brian’s less creepy Apple Vision Pro Persona

Apple released VisionOS 1.1 on Thursday with the most notable feature being improved personas of users. Specifically, the new update improves hair and makeup appearance, neck and mouth representation, and…

Apple is rolling out VisionOS 1.1 with improved personas

Welcome to Startups Weekly — your weekly recap of everything you can’t miss from the world of startups. Sign up here to get it in your inbox every Friday. I’m…

Poor people need not apply for this dating app

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I read comics on Apple’s Vision Pro . . . It was fine

Few joys in this cold world can match cracking open a new comic on a lazy Sunday morning. Nothing to do, nowhere to be — just you, a mug of coffee and some sequential art. Not much has fundamentally changed about the American comic book since publishers began collecting newspaper…

1:56 pm PST • February 15, 2024
I read comics on Apple’s Vision Pro . . . It was fine

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VR sickness happens. Here’s how to avoid and treat it.

Over the past week, a number of people have reported returning their Vision Pros for a number of reasons, including issues around headset comfort and sickness. Returns are par for the course with any nascent technology. No matter how polished a first-generation product is upon release, there’s a very real…

8:54 am PST • February 15, 2024
VR sickness happens. Here’s how to avoid and treat it.

Mark Zuckerberg may be laughing off the competition in the AR/VR headset market, but Apple’s Vision Pro is gaining traction — with developers, at least. On Tuesday, Apple senior vice…

Apple’s Vision Pro now has over 1,000 apps specifically designed for the new device

Mark Zuckerberg tried Apple’s Vision Pro headset and his verdict is that the Meta Quest 3 is a better product. Shocking, right? In a video posted on his Instagram account,…

Surprise! Mark Zuckerberg thinks Quest 3 is better than Vision Pro

Apple’s Vision Pro offers consumers a new way to interact with apps via spatial computing, but it also offers app developers a way to generate revenue without subscriptions. According to…

Over half of Vision Pro-only apps are paid downloads, far more than wider iOS App Store

We’ve finally had our mittens on Apple’s face-wearable computer. And, what can we say, it’s pretty astonishing.

The era of face-wearable computers

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Here are my favorite Vision Pro apps (so far)

Since Apple launched the Vision Pro last Friday, I’ve been hammering home the importance of immersive content. This isn’t a radical suggestion by any means. At this point we’re all keenly aware that hardware platforms live and die by content offerings. Remember all the way back, for a moment, to…

3:51 pm PST • February 8, 2024
Here are my favorite Vision Pro apps (so far)

In the week when gadget lovers around the world are enchanted by Vision Pro, a young, brave startup is trying to carve out a space for its augmented reality device…

AR glasses with multimodal AI nets funding from Pokémon GO creator

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Immersive gaming and fitness apps are the key to Vision Pro’s consumer appeal

The foundational vocabulary of any new medium is inherited from that of its predecessor. Take, for instance, the early days of television, when so many shows were effectively radio programs caught on film. The new medium’s success is dependent on the development of its own vocabulary, distinguishing itself from earlier…

3:13 pm PST • February 6, 2024
Immersive gaming and fitness apps are the key to Vision Pro’s consumer appeal

The Vision Pro, Apple’s first mixed-reality headset, is undeniably impressive from a technical perspective. It reflects a carefully considered, thoughtful (albeit pricey) approach to AR/VR, while its operating system —…

These VCs think the Vision Pro has a shot in the enterprise

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Apple Vision Pro review: The infinite desktop

In 2000, Paradox Press published “Reinventing Comics: How Imagination and Technology Are Revolutionizing an Art Form.” The book was Scott McCloud’s follow-up to his seminal 1993 work, “Understanding Comics: The Invisible Art.” Where the earlier title explored the history and visual language of sequential art, the second volume finds the…

4:40 am PST • February 3, 2024
Apple Vision Pro review: The infinite desktop

Apple’s Vision Pro headset is set to release for consumers today, but YouTube is not currently building a dedicated app for the device. To fill that void, Christian Selig, the developer…

YouTube is not building a Vision Pro app, so Apollo for Reddit dev made one

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Apple Vision Pro: Day Two

Last night, I fell asleep under the stars, the chirp of crickets intermingling with the old radiator’s whistle off in the distance. I just finished an episode of Justified: City Primeval on the big screen. It was a constant 68 degrees, but I tucked myself into the duvet, nonetheless. For…

2:51 pm PST • February 1, 2024
Apple Vision Pro: Day Two

The pace is picking up for the Apple Vison Pro apps ahead of the spatial computing device’s Friday launch as developers ready their apps for the new platform. While just…

Apple Vision Pro to launch with over 600 apps and games optimized for the new headset

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Apple Vision Pro: Day One

It’s Friday, February 2, 2024. Today is the day. You’ve been eyeing the Vision Pro since Tim Cook stepped onstage with the product at last year’s WWDC. Longer than that, really, if you factor in the years of rumors, leaks and renderings. The price wasn’t anywhere near what you had hoped,…

2:42 pm PST • January 31, 2024
Apple Vision Pro: Day One

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Apple Vision Pro’s secret weapon? Mindfulness

More than anything, Apple’s Vision Pro is a beginning. There are moments while using it that feel like a porthole into a different world and — just maybe — the future. It’s imperfect, sure, but it’s an undeniable accomplishment after so many decades of extended reality false starts. Using the…

11:15 am PST • January 31, 2024
Apple Vision Pro’s secret weapon? Mindfulness

It’s not just Netflix, Spotify, and YouTube that don’t have apps for Apple’s Vision Pro at launch. New App Store data indicates the new mixed reality headset and Apple’s foray…

Only 150+ apps have been designed specifically for Apple’s Vision Pro, so far

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I spent the morning with the Apple Vision Pro

Update: The Vision Pro is now available for preorder on Apple’s site for $3,500. Apple has also offered a better look with a 10-minute “guided tour” of the device. It’s set to start shipping February 2. “Avatar” first arrived in theaters in 2009. It was a technological marvel that gave…

11:23 am PST • January 19, 2024
I spent the morning with the Apple Vision Pro

Apple has detailed a number of entertainment experiences that will be available at launch with its mixed-reality Apple Vision Pro, which goes on sale on February 2. At launch, the…

Apple Vision Pro to launch with 150 3D movies, immersive films and series, Disney+, Max and more

Apple this morning confirmed that the Vision Pro will be available in the U.S. starting February 2. Preorders for the $3,500 spatial computing device open Friday January 19 at 5…

Apple Vision Pro goes on sale Feb 2 for $3,500

We’ve known about the Vision Pro for more than half a year now (not to mention the years of rumors), but Apple’s first “spatial computing” device is one of consumer…

Apple Vision Pro tipped for late Jan/early Feb release