snap inc

Although Netflix announced to the world in July that it is launching its ad-supported version in early 2023, the streamer could be changing its plans. As reported by The Wall…

Snap said today that the company’s paid subscription plan Snapchat+, which launched in June, now has more than 1 million users across the globe. The firm also introduced new features…

Snapchat today is rolling out its first set of parental controls, after announcing last October it was developing tools that would allow parents to gain better visibility into how their…

Snapchat’s recent move into premium subscriptions has gained a bit of traction in its first weeks on the market. Though the social app maker just last week reported a disappointing…

Snapchat has launched a new in-app game called Ghost Phone designed to showcase the company’s AR technology by allowing players to discover the secrets of an abandoned phone and hunt…

Investors in social media company Snap are reeling this afternoon as the stock has endured a bit of a meltdown following its release of Q2 earnings yesterday. The stock price…

Snapchat officially launched its paid subscription plan called Snapchat+ today that will offer exclusive features like the ability to change the app icon and being able to see which people…

On stage at VidCon, Snap announced its first accelerator program for emerging Black creators. Over the course of a year, Snap will pay 25 selected applicants $10,000 a month ($120,000…

A game studio, HiDef, announced today that it is teaming up with camera company Snap Inc. to develop an off-platform Bitmoji-based dance and music social game. The game will leverage…

Snap CEO Evan Spiegel wrote in an internal memo that the company will miss its revenue goals for this quarter. Snap will also slow its pace of hiring, a tactic…

A small handful of Snap Kit platform developers have not yet complied with the new guidelines around anonymous messaging and friend-finding apps announced in March. The Snapchat maker revamped its…

As Snapchat’s app continues to grow, the company is turning to the open source community to help further improve its technology infrastructure. This morning, Snap announced it’s acquiring Toronto-based KeyDB,…

In its ongoing battle with TikTok, Snap announced today it’s launching a new feature called Director Mode, aimed at providing easier access to Snapchat’s native creative tools for publishing video…

At Snap’s Partner Summit on Thursday, the Snapchat maker announced a number of new initiatives focused on using its AR technology to aid with online shopping. Most notably, the company…

At Snap’s quarterly earnings call yesterday, CEO Evan Spiegel revealed that Snapchat is testing ads on Spotlight, its TikTok competitor. Though Spiegel hedged that this testing is limited, it affirms…

Snap released its first quarter financial results for 2022 today, affirming that it’s growing faster than its fellow U.S.-based competitors Facebook (now Meta) and Twitter. Meta reported its first loss…

After a bullied teen died by suicide, a grieving mother last year sued the platform where the abuse had taken place — Snapchat — for not doing enough to protect…

Once an ephemeral messaging app, Snapchat is trying to solidify itself as a platform for creators to turn a profit. Today, Snap announced that it plans to introduce mid-roll advertisements…

Snapchat is upgrading its AR shopping experience today with updates to both to the Shopping Lenses inside its social app as well as to the analytics shared with Snap’s brand…

Snapchat released an Avatar lens AR filter today, which makes you look like a Sims character. Or, in more modern parlance, it makes you look like what you’d look like…

The relentless march of social media apps’ algorithmic advertising hooks, influencer-leveraged social graphs and UX that begs for endless scrolling have led to viral success and mass-market engagement for the…

Snap announced today that it paid over $250 million to more than 12,000 creators this year on Spotlight, its TikTok clone. Unlike Snapchat’s friend-to-friend, ephemeral messaging, Spotlight allows users to…

Whym, a conversational commerce startup founded by former Snap employees, wants to make it easier for consumers to shop online via their mobile devices. Instead of filling out long checkout…

As Snap’s creators begin to experiment with the company’s augmented reality Spectacles hardware, the company is delving deeper into juicing the capabilities of its Lens Studio to build augmented reality…

Snapchat announced earlier this year that it would add Layers to Snap Map, making the social product more interactive. Today, the app is launching its first two layers: Memories and…

YouTube and Snapchat were asked by lawmakers to defend whether or not their respective social media apps were appropriately rated on the U.S. app stores, given the nature of the…

Following moves by major tech platforms to better protect minors using their platforms, Snapchat is preparing to introduce its own set of “family engagement” tools in the coming months. Snap…

As competition for creator talent heats up, Snap today introduced a series of new tools, programs and features that will enable creators on its platform to generate revenue. These include…

Read Dashboard sits in virtual meetings to measure engagement, performance and sentiment among participants.

This further differentiates the social-forward Snap Map from more established resources like Google Maps and Apple Maps, which you can’t really use to find out what restaurants your friends like.