Shiru
The technology is not “new,” but what has industry followers so excited is the potential for better-quality, more-cost-effective proteins compared to animal-based counterparts.
The company plans to have ingredients ready by next year, which means we could see the first commercial products containing Shiru’s ingredients on grocery store shelves as early as 2023.
The age of alternative meats is upon us. Beyond Meat is a $5 billion public company selling burgers in Canadian McDonald’s and American Carl’s Jr., breakfast sausages in Dunkin, and…
Startups
Protein replacement startups are coming for food additives as Shiru launches from Y Combinator
Shiru, a new company that’s launching from the latest batch of Y Combinator-backed startups, is joining the ranks of the businesses angling for a spot at the vanguard of the…