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Smart ring makers Oura and Circular on Tuesday announced a settlement in an ongoing patent suit. The agreed-upon terms find the French company entering into a multi-year agreement with Oura,…

Circular will pay competitor Oura royalties to sell its smart ring in the US

Smart ring maker Oura is launching two new features focused on heart health, the company announced on Friday. The first claims to help users get an idea of their cardiovascular…

Oura launches two new heart health features

Oura on Monday announced that its smart ring will be available in select Target stores in the U.S. The deal, which also brings the wearable to the retailer’s site, follows…

Oura’s smart ring hits Target stores

Smart ring manufacturer Oura is introducing a new section in its app called Oura Labs to test out new features and get user feedback. As part of this rollout —…

Oura launches a new Labs section to test out new features

Smart fitness ring maker Oura announced a partnership with Amazon today to sell its products through the e-commerce site. The company said that both its rings — Horizon in six…

Oura starts selling its products on Amazon

Smart ring maker Oura is rolling out a new feature called Resilience, which measures how much stress users can withstand. The company is measuring resilience using parameters like stress load…

Oura launches a new feature to measure your resilience against stress

It took Oura (pictured above) to show the world that the ring is a viable health-tracking form factor. There have since been a handful of likeminded devices on the market,…

Samsung is taking on Oura with the Galaxy Ring

Oura is launching a new social feature called “Circles” that lets users share their personal health journeys with their friends and family, the smart ring company announced on Thursday. The…

Oura launches new ‘Circles’ social feature to share your personal health journey

Oura, the company behind the Oura Ring lineup of wearable devices, today announced that blood oxygen sensing is rolling out to the third-generation Oura Ring. It’s a long time coming…

The third-gen Oura Ring can now measure the oxygen levels in your blood

Indian fitness platform Ultrahuman is expanding its wearable portfolio by launching a smart ring to boost its ability to provide tech loving ‘biohackers’ — and, it hopes, health-concerned Boomers —…

Ultrahuman busts out a smart ring to decode metabolic health

It’s a common problem among the superwealthy. Sure they can buy fancy clothes, jewelry and fast cars, but at the end of the day, they’re stuck using the same boring…

Gucci x Oura launch a $950 smart ring to help you discover yourself

Featured Article

Oura’s new CEO discusses the future of the smart ring

Tom Hale gestures as he speaks, revealing an Apple Watch on one arm and an Oura Ring on the other. When I point out the combination, he takes a beat. “I think it varies based on the use case and why you come to Ring,” the executive answers. “One of…

9:45 am PDT • April 27, 2022
Oura’s new CEO discusses the future of the smart ring
Hardware

Oura sells its millionth ring

7:43 am PDT • March 24, 2022

We love big, round numbers here in hardware land. Hitting one million of anything is an impressive feat, let alone one million $399 smart rings. It’s too soon to suggest…

Oura sells its millionth ring

Featured Article

Oura Ring 3 review

I admit I was thinking about the Oura Ring incorrectly. I was thinking of the device as an alternative to my Apple Watch. I suppose this is true, in the vaguest sense — likely for most people, it’s one or the other. After all, two activity trackers is overkill for…

4:13 pm PST • December 2, 2021
Oura Ring 3 review

In early 2017, Motiv captured the tech press’ imagination by demonstrating how wearable fitness tracking could live beyond the wrist. Ultimately, however, exercise wasn’t enough for the company, which quickly…

Oura’s gen-3 fitness ring arrives with improved sensors, custom content

Featured Article

Forerunner’s Eurie Kim and Oura’s Harpreet Rai discuss betting on consumer hardware

“I think every founder I know thinks that their decks are shared a lot more. I don’t feel like that, but I know that comes from experience.”

10:11 am PDT • May 4, 2021
Forerunner’s Eurie Kim and Oura’s Harpreet Rai discuss betting on consumer hardware

It’s been a wild couple of years for Oura. Last year, in particular, proved to be a major driver for the wearable fitness manufacturer. With the pandemic bringing professional sports…

Fitness ring maker Oura raises $100M

The Oura Ring has been getting a lot of attention lately because of its role in a number of COVID-19 studies, as well as its adoption by both the NBA…

The Oura Ring is the personal health tracking device to beat in 2020

A memo obtained by The Athletic details the NBA’s plans to play out the remainder of the 2019-2020 season, beginning at the end of June. It’s a fairly detailed return…

The lengthy plan to restart the NBA season features fitness rings for temperature tracking

A team of researchers from the West Virginia University (WVU) Rockefeller Neuroscience Institute (RNI), along with WVU’s Medicine department and staff from Oura Health have developed a platform they say…

Researchers use biometrics, including data from the Oura Ring, to predict COVID-19 symptoms in advance

Startups continue to find new ways to contribute to ongoing efforts to fight the global spread of COVID-19 during the current global coronavirus pandemic, and personal health hardware-maker Oura is…

Oura partners with UCSF to determine if its smart ring can help detect COVID-19 early

Smart rings are still a relatively young category in the wearable hardware world, but the Oura Ring seems to be a standout in terms of early success. The Oura Ring…

Oura raises $28 million for its health and sleep tracking ring