marketo
Cortex, a startup that helps engineering teams get improved visibility into the Rube Goldberg machine that is their microservices architecture and improve their overall development practices around it, today announced…
Hubilo picks up $125M to double down on building a more engaging platform for virtual and live events
Virtual became the norm for physical gatherings at the height of the Covid-19 pandemic, and now, as many jet back into in-person meetings, some believe that the online version, at…
Census, a startup that helps businesses sync their customer data from their data warehouses to their various business tools like Salesforce and Marketo, today announced that it has raised a…
Accel Partners heads down to Georgia to invest in DecisionLink, leading an $18.5 million round
DecisionLink, an Atlanta-based company that provides software for cost-benefit analyses of business services from a customer’s perspective, has managed to woo one of Silicon Valley’s top venture firms to invest…
Stensul, a startup aiming to streamline the process of building marketing emails, has raised $16 million in Series B funding. When the company raised its $7 million Series A two years…
Courier is an API platform with a no-code twist that helps developers add multichannel user notifications to their applications. The company today announced that it has raised a $10.1 million…
AWS today launched Amazon AppFlow, a new integration service that makes it easier for developers to transfer data between AWS and SaaS applications like Google Analytics, Marketo, Salesforce, ServiceNow, Slack,…
With the shift in the way designers fit into organizations and the way design fits into business overall, the design ecosystem is following the same path blazed by enterprise SaaS…
User-first products are driving rapid company growth in an era where individuals discover, adopt, and share software they like, but what if your company doesn’t fit that profile?
Managing people is perhaps the most challenging thing most people will have to learn in the course of their professional lives – especially because there’s no one ‘right’ way to…
Of the many categories in the tech world, none is more ferociously competitive than enterprise. For decades, SAP, Oracle, Adobe, Microsoft, IBM and Salesforce, to name a few of the…
About 13 years ago I faced an excruciating decision: whether to sell my company, Pinnacle Systems, to a private equity firm or to another large public company.
M&A activity was brisk in the enterprise market this year, with 10 high-profile deals totaling almost $88 billion. Companies were opening up their wallets and pouring money into mega acquisitions.…
Workato, a startup that offers an integration and automation platform for businesses that competes with the likes of MuleSoft, SnapLogic and Microsoft’s Logic Apps, today announced that it has raised a $25…
Black Friday may still be 10 days away, but shopping season started early in the enterprise this year. We have seen acquisitions totaling almost $50 billion in the last couple…
It’s hard for entrepreneurs to know the trade-offs required when making the tough decisions — especially early on. Here are some suggestions.
Maybe you’ve never heard about Tiny, but chances are, you’ve used its products. Tiny is the company behind the text editors you’ve likely used in WordPress, Marketo, Zendesk, Atlassian and…
A week ago rumors were flying that Adobe would be buying Marketo, and lo and behold it announced today that it was acquiring the marketing automation company for $4.75 billion.…
Adobe could be shopping for another piece of the digital marketing puzzle, as reports surfaced today that the company might be in talks with Vista Equity Partners to buy Marketo,…
Google got a much-needed win today when Marketo, the marketing automation platform, chose Google Cloud Platform (GCP) to migrate its entire on-prem operation. The partnership will extend beyond hosting with…
The concept of the last mile (the final leg of the connection to each home) originated in telecom, but is now a focus for supply chain management and e-commerce. In…
London-based Beamery has closed a $5 million Series A for its candidate relationship software. The round is led by Index Ventures, with participation from existing investors Edenred Capital Partners, GP…
Built.io’s Flow is a drag-and-drop tool for building enterprise integrations. It’s a bit of a mix of Yahoo Pipes (R.I.P.) and IFTTT for connecting services like Salesforce and Marketo to help…
Facebook has found the Holy Grail of advertising in a set of new partnerships with point-of-sale systems like Square and Marketo that will prove who bought what after seeing Facebook’s…
Marketo, the marketing software giant that went public in 2013, is being taken private again: PE firm Vista Equity Partners has acquired the company for $1.79 billion in an all-cash…
Engagio, the B2B marketing platform built by Marketo founder Jon Miller, is about a year old and performing well. The company has 36 clients and is operating at $675,000 in…
Segment helps developers manage all the analytics data their apps and services generate. Besides fanning out this information to analytics services like Google Analytics and Mixpanel, or marketing tools like Marketo, all…
There are several enterprise players that want a share of Salesforce’s business, but just aren’t making headway by knuckling up against the company’s dominant, entrenched SaaS CRM offerings. Rather than…
In this podcast, Marketo chief executive Phil Fernandez talks with Mayfield Fund’s Navin Chaddha about the long march to the initial public offering and the hard choices along the way.
Jon Miller has already built a solid marketing automation tool in the form of Marketo, which went public in May of 2013 and currently has a market cap of more…
