Latest from Yvonne Leow
Branding is an essential component of every startup. It’s more than publishing a tagline or a mission statement; it’s how your company comes alive in the eyes of customers. Some…
CEO Jeremy OBriant never intended to create Torch, an agile growth marketing agency based in San Francisco. He started his career as a CPA, but after leading a growth team…
With 12 offices and 350 employees around the world, 3Q Digital is a giant among growth marketing agencies. They’ve worked with companies like Brandless, Opendoor, and Warby Parker, but they…
Unlike most agencies, We Are Off The Record’s (WAOTR) mission is to advise and train in-house growth teams to scale their business. CEO and founder Bas Prass prides his team’s…
It was the perfect storm when CEO and Founder Liam Reynolds finally decided to start TrueUp, a data-driven growth marketing agency/consultancy based in London. After decades of working for large…
Ritik Dholakia worked as a startup product manager before he co-founded Studio Rodrigo, a branding and product design agency based in NYC. Unlike traditional branding firms, Studio Rodrigo is proud…
SEO has been around for decades, but it’s still one of the most important growth channels for early-stage startups. Factorial Digital is a growth marketing agency based in NYC that…
After spending years working for in-house design teams and well-known brand agencies such as Nike, Google, and Pentagram, Joe and Leslie Stitzlein, who are also husband and wife, decided to…
NoGood CEO Mostafa Elbermawy describes how they evaluate a client’s growth challenges by quoting Zen teacher Hunryu Suzuki: “In the beginner’s mind there are many possibilities; in the expert’s mind…
Right Side Up is not your typical growth marketing agency. As a former entrepreneur and in-house growth marketer for startups like Eventbrite, founder Tyler Elliston says he created RSU as…
Growth Pilots is one of the more exclusive performance marketing agencies in San Francisco, but they know how to help high-growth startups excel at paid marketing. CEO and founder Soso…
Customers have described Ampush as the “McKinsey of growth marketing,” and in many ways, it’s apt. Ampush has a relentlessly quantitative, full-funnel approach to growth marketing, and they’ve built proprietary software…
Bell Curve founder Julian Shapiro describes his team as talented growth marketers who have a long tail expertise of various channels and who aren’t afraid to play part-time therapists. As…
Growth marketing is critical to a startup’s survival, but it’s not always clear how to successfully pull it off. How do you jump the chasm from one to 10 million…
Gleb Kuznetsov refuses to settle for less. After spending years leading product design for startups and corporate clients, Gleb started a boutique branding agency, Milkinside, that helps clients translate new…
As a former entrepreneur turned independent designer, Phil Weiner gets the startup life. He often describes himself as a second co-founder for his clients, unafraid of 2AM phone calls and…
Base coined the term “blanding,” but the international branding agency is anything but boring. With clients ranging from AI startup Rival Theory to e-commerce company Kidbox, Base leverages its broad…
After spending a decade working at international design and branding agencies, Kristine Arth launched her own independent branding agency called Lobster Phone last April. Since then, she’s launched 22 brands…
The Working Assembly began as a side hustle. Jolene Delisle and Lawrence O’Toole juggled full-time jobs while collaborating on projects for startup clients, and they eventually realized there was an…
Ramotion is a remote branding and product design agency that has worked with Bay Area tech startups since 2014. While they typically do branding for funded, fast-growing startups, Ramotion has…
While billions of people are now online, thousands of companies large and small are using every channel they can to reach them. Companies like Slack, Airbnb, Pinterest, Instagram and Dropbox…
In 2017, Lake Buckley turned down an in-house role at Patagonia to launch her freelance design career in a 400 sq. ft studio in Brooklyn, NY. Since then, the RISD-trained…
After leading design teams at Code and Theory, ABC News and Newsweek Digital, Mark Forscher retired his managerial hat and decided to start his own creative studio called Under After…
Character is celebrating its 20-year anniversary this year, and this SF-based branding and design agency has a lot to be proud of. Founded by Ben Pham, Tish Evangelista, and Rishi…
In 2007, Emily Heyward, JB Osborne, and Simon Endres began their own entrepreneurial journey and left their corporate jobs to start a brand design agency called Red Antler. They not…
Before people ever use or buy your product, they’ll interact with your brand. What does your company stand for? How is your product different? Branding is an often overlooked, but…
A strong brand is a key part of building a successful company, and that doesn’t just mean coming up with a logo or corporate slogan. It can include brand identity…
