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Mobile gaming is a $68.5 billion global business, and investors are buying in
By the end of 2019, the global gaming market is estimated to be worth $152 billion, with 45% of that, $68.5 billion, coming directly from mobile games.
Research shows the flurry of M&A in the advertising industry is nowhere near slowing. In Q1 2016 alone there were 72 merger and acquisition events among advertising technology, marketing technology…