Media & Entertainment

Color Switch Falls To The No. 2 Games Slot (But Is Still As Addictive As Ever)

Comment

[tc_aol_on code=”519507536″]

Did you hear about that crazy-popular game that sat in the No. 1 Games spot on iTunes for more than a month and a half? I’ll give you a hint, it has color in the title. Color Switch is a tap-based obstacle game that adds an additional level of difficulty because you are constantly changing colors. The game offers eight modes, including the recent release of gravity and split. And if you are feeling like you want to mix it up, you also have the option to play challenges in reverse.

colorswitch

Color Switch is addictive and I am terrible at it. Despite that, I can’t stop playing. When I heard the back story of how the game was made and by whom, I couldn’t help but love-hate it even more. The game’s creator, David Reichelt, is actually colorblind, which is hard to believe if you’ve played even one level of the game.

The basic gameplay is sort of 2D red light/green light, where you navigate by avoiding the colors you are not. Color is integral to the game. In fact, it is both the gatekeeper and the obstacle.

So how did Reichelt build a complicated, intentional design in bright mesmerizing detail despite being colorblind? He had help from Buildbox, software that allows you to manipulate gameplay using drag-and-drop tools. Basically, what this means is that Reichelt had an idea for a game and built it without writing a single line of code. The entire development process on Buildbox is copy, paste and create by manipulating predefined options like action speed, jump height and score multipliers.

One interesting tidbit I stumbled across in my research is that the drop wheel used to create new games in Buildbox looks an awful lot like the circle design used in Color Switch. But a circle is a circle, and I guess these things happen.
Screen Shot 2016-02-26 at 2.54.12 PM

It’s also worth noting that the latest update of Color Switch has been ported from Buildbox to native code to allow for new and custom features.

I’ve been playing Color Switch for a few weeks now; even so, one “dies” a lot (I did say I’m terrible at it). Despite the high death toll, the game is actually quite fun to play. If you don’t complete a level, you still earn stars that you can use to buy new designs for your jumpy ball. One element of the game that I really like is that you feel a real sense of gravity. You need to continuously tap to hover or stay roughly in place — if you don’t, gravity will get you and death explosions ensue.

I constantly find myself trying to sneak in a few rounds throughout the day. Maybe it’s because it drives me nuts that I am not raking in achievements fast enough. Or that I really just want to be good at it, because other people are. Regardless, it’s hard to put this game down or keep yourself from playing once you get the hang of it.

That said, the game does haves its flaws. Most notably, the invasive advertising. Every three or so turns and ad pops up prompting you to play or download a different game. There’s an ad that appears at the bottom that I’ve too often tapped accidentally with the side of my hand. If you touch the ad at all, you’re pulled out of the game — in my case, I was almost always seconds away from winning.

I get that being a free app is how Color Switch was able to climb to the top of the charts. Color Switch has held the top spot longer than any game since Flappy Bird and, after being No. 1 in more than 100 countries for the past month or so, it just dropped to the No. 2 iOS spot in games this week.

colorswitch

Another slightly annoying aspect is that the games center doesn’t save to my tablet the progress I make on my phone, so I end up playing the same levels twice. Apparently, this doesn’t bug as many people as it does me, because Color Switch is only becoming more and more popular. It has a 4.5 stars rating on iTunes and has been downloaded more than 5 million times on Android, which leads me to believe that everyone I know must secretly be playing this game.

If you like tap or puzzle games and are not playing Color Switch already, give it a try. The team has consistently been adding new levels, so it’s sure to keep you entertained for some time.

More TechCrunch

These messaging features, announced at WWDC 2024, will have a significant impact on how people communicate every day.

At last, Apple’s Messages app will support RCS and scheduling texts

iOS 18 will be available in the fall as a free software update.

Here are all the devices compatible with iOS 18

The tests indicate there are loopholes in TikTok’s ability to apply its parental controls and policies effectively in a situation where the teen user originally lied about their age, as…

TikTok glitch allows Shop to appear to users under 18, despite adults-only policy

Lhoopa has raised $80 million to address the lack of affordable housing in Southeast Asian markets, starting with the Philippines.

Lhoopa raises $80M to spur more affordable housing in the Philippines

Former President Donald Trump picked Ohio Senator J.D. Vance as his running mate on Monday, as he runs to reclaim the office he lost to President Joe Biden in 2020.…

Trump’s VP candidate JD Vance has long ties to Silicon Valley, and was a VC himself

Hello and welcome back to TechCrunch Space. Is it just me, or is the news cycle only accelerating this summer?!

TechCrunch Space: Space cowboys

Apple Intelligence features are not available in the developer beta, which is out now.

Without Apple Intelligence, iOS 18 beta feels like a TV show that’s waiting for the finale

Apple released the public betas for its next generation of software on the iPhone, Mac, iPad and Apple Watch on Monday. You can now test out iOS 18 and many…

Apple’s public betas for iOS 18 are here to test out

One major dissenter threatens to upend Fisker’s apparent best chance at offloading its unsold EVs, a deal that would keep the startup’s bankruptcy proceeding alive and pave the way for…

Fisker has one major objector to its Ocean SUV fire sale

Payments giant Stripe has delayed going public for so long that its major investor Sequoia Capital is getting creative to offer returns to its limited partners. The venture firm emailed…

Major Stripe investor Sequoia confirms $70B valuation, offers its investors a payday

Alphabet, Google’s parent company, is in advanced talks to acquire Wiz for $23 billion, a person close to the company told TechCrunch. The deal discussions were previously reported by The…

Google’s Kurian approached Wiz, $23B deal could take a week to land, source says

Name That Bird determines individual members of a species by identifying distinguishing characteristics that most humans would be hard-pressed to spot.

Bird Buddy’s new AI feature lets people name and identify individual birds

YouTube Music is introducing two new ways to boost song discovery on its platform. YouTube announced on Monday that it’s experimenting with an AI-generated conversational radio feature, and rolling out…

YouTube Music is testing an AI-generated radio feature and adding a song recognition tool

Tesla had internally planned to build the dedicated robotaxi and the $25,000 car, often referred to as the Model 2, on the same platform.

Elon Musk confirms Tesla ‘robotaxi’ event delayed due to design change

What this means for the space industry is that theory has become reality: The possibility of designing a habitation within a lunar tunnel is a reasonable proposition.

Moon cave! Discovery could redirect lunar colony and startup plays

Get ready for a prime week of savings at TechCrunch Disrupt 2024 with the launch of Disrupt Deal Days! From now to July 19 at 11:59 p.m. PT, we’re going…

Disrupt Deal Days are here: Prime savings for TechCrunch Disrupt 2024!

Deezer is the latest music streaming app to introduce an AI playlist feature. The company announced on Monday that a select number of paid users will be able to create…

Deezer chases Spotify and Amazon Music with its own AI playlist generator

Real-time payments are becoming commonplace for individuals and businesses, but not yet for cross-border transactions. That’s what Caliza is hoping to change, starting with Latin America. Founded in 2021 by…

Caliza lands $8.5 million to bring real-time money transfers to Latin America using USDC

Adaptive is a platform that provides tools designed to simplify payments and accounting for general construction contractors.

Adaptive builds automation tools to speed up construction payments

When VanMoof declared bankruptcy last year, it left around 5,000 customers who had preordered e-bikes in the lurch. Now VanMoof is up and running under new management, and the company’s…

How VanMoof’s new owners plan to win over its old customers

Mitti Labs aims to transform rice farming in India and other South Asian markets by reducing methane emissions by 50% and water consumption by 30%.

Mitti Labs aims to make rice farming less harmful to the climate, starting in India

This is a guide on how to check whether someone compromised your online accounts.

How to tell if your online accounts have been hacked

There is a general consensus today that generative AI is going to transform business in a profound way, and companies and individuals who don’t get on board will be quickly…

The AI financial results paradox

Google’s parent company Alphabet might be on the verge of making its biggest acquisition ever. The Wall Street Journal reports that Alphabet is in advanced talks to acquire Wiz for…

Google reportedly in talks to acquire cloud security company Wiz for $23B

Featured Article

Hank Green reckons with the power — and the powerlessness — of the creator

Hank Green has had a while to think about how social media has changed us. He started making YouTube videos in 2007 with his brother, novelist John Green, at a time when the first iPhone was in development, Myspace was still relevant and Instagram didn’t exist. Seventeen years later, posting…

Hank Green reckons with the power — and the powerlessness — of the creator

Here is a timeline of Synapse’s troubles and the ongoing impact it is having on banking consumers. 

Synapse’s collapse has frozen nearly $160M from fintech users — here’s how it happened

Featured Article

Helixx wants to bring fast-food economics and Netflix pricing to EVs

When Helixx co-founder and CEO Steve Pegg looks at Daisy — the startup’s 3D-printed prototype delivery van — he sees a second chance. And he’s pulling inspiration from McDonald’s to get there.  The prototype, which made its global debut this week at the Goodwood Festival of Speed, is an interesting proof…

Helixx wants to bring fast-food economics and Netflix pricing to EVs

Featured Article

India clings to cheap feature phones as brands struggle to tap new smartphone buyers

India is struggling to get new smartphone buyers, as millions of Indians don’t go for an upgrade and continue to be on feature phones.

India clings to cheap feature phones as brands struggle to tap new smartphone buyers

Roboticists at The Faboratory at Yale University have developed a way for soft robots to replicate some of the more unsettling things that animals and insects can accomplish — say,…

Meet the soft robots that can amputate limbs and fuse with other robots

Featured Article

If you’re an AT&T customer, your data has likely been stolen

This week, AT&T confirmed it will begin notifying around 110 million AT&T customers about a data breach that allowed cybercriminals to steal the phone records of “nearly all” of its customers. The stolen data contains phone numbers and AT&T records of calls and text messages during a six-month period in…

If you’re an AT&T customer, your data has likely been stolen